Market saturation is a pressing concern for many U.S. self-storage developers and owners these days, and for good cause. When determining whether to build a new project or even whether to purchase an existing facility, you must fully understand local market factors and how they impact property potential. Facility owner Mark Helm, author of “Creating Wealth Through Self-Storage,” sheds light on the issue of industry overbuilding in this timely, informative video. He discusses how to cut through overarching metrics and drill down to analyze submarkets for investment opportunities.
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